At Natutui, we believe the future of fashion is shaped by innovation inspired by nature. Choosing Natutui means wearing garments that honour both your body and the planet. Our collections are crafted from nature-friendly materials — linen, organic cotton, merino and camel wool, as well as innovative yarns such as milk protein and coffee carbon — thoughtfully selected for comfort, sustainability, and timeless beauty.
LINEN
Linen is a fabric born directly from nature. It is made from the fibers of the flax plant, a resilient and graceful plant with delicate blue flowers that has been cultivated for thousands of years. The true value of flax lies in its long, strong stem fibers, which are carefully extracted, spun into yarn, and woven into linen fabric. Because flax requires very little water, thrives without heavy chemical treatment, and uses almost every part of the plant, linen is considered one of the most sustainable and environmentally responsible fabrics.
Linen is more than a fabric — it is a living expression of Lithuanian heritage, valued for its purity, strength, breathability, and natural comfort. Premium Lithuanian linen lies at the heart of Natutui collections. Appreciated for its airy lightness, elegant drape, and refined natural texture, linen forms the foundation of our timeless wardrobe — effortless, honest, and enduring. With every wear, it allows the body to breathe freely while embracing natural movement and ease. Lithuanian linen remains a symbol of authenticity, craftsmanship, and conscious design that stands beyond passing trends.
Lithuania is also known as the land of amber — a natural treasure shaped by time, light, and nature. Just like linen, amber carries warmth, history, and organic beauty, making it a perfect and meaningful pairing within the Natutui world.
Key benefits of linen:
• Exceptional Breathability: allows air to circulate freely, keeping the body cool, fresh, and comfortable throughout the day.
• Natural Cooling Effect: regulates body temperature and feels light and airy on the skin — ideal for warm weather and layered wear.
• Moisture-Absorbing & Quick-Drying: absorbs moisture efficiently and releases it quickly, helping prevent overheating and discomfort.
• Gentle on the Skin: made from pure natural fibres, antibacterial, anti-static and kind to the sensitive skin Lightweight Freedom of Movement: soft, airy, and non-restrictive, linen supports effortless, natural movement.
• Durable & Long-Lasting: strong fibres that become softer and more comfortable with time, reflecting longevity over fast fashion.
• Sustainability & Eco-Conscious: biodegradable, renewable, and aligned with a conscious, responsible approach to fashion, linen one of the most eco-friendly fabrics available.
MILK PROTEIN YARN
Milk protein yarn is created from casein, a natural protein found in milk. Using advanced, eco-friendly technology, surplus or non-consumable milk is transformed into a very soft, luxurious textile fibre. This innovative process allows valuable natural resources to be reused rather than wasted — turning what would otherwise be discarded into something meaningful and beautiful.
The result is a fibre that feels almost silk-like, yet remains breathable, gentle, and perfectly suited for everyday wear. Milk protein yarn is naturally rich in amino acids, which are known for their skin-friendly properties. When worn close to the body, Natutui garments made from this fibre offer an exceptional sense of comfort and well-being. This yarn is ideal for garments that need to feel luxurious while staying breathable and fresh throughout the day.
Key benefits of milk protein yarn:
• Exceptional silk-like softness: smooth, delicate and comforting on the skin, perfect for base layers.
• Skin-friendly & hypoallergenic: antibacterial, ideal for sensitive or reactive skin.
• Breathable & moisture-balancing: supports the body’s natural comfort throughout the day.
• Thermal comfort: helps maintain a balanced body temperature.
• Elegant: flows beautifully, enhancing natural movement.
• Eco-conscious use of waste milk: adds strong sustainability value.
• Biodegradable fibre: returns naturally to the earth at the end of its lifecycle.
MERINO WOOL
Merino wool is a natural fabric shaped by nature and refined through responsible craftsmanship. It comes from Merino sheep, prised for producing exceptionally fine and soft fibers that feel gentle against the skin while offering outstanding natural performance.
Natutui made of the finest, high-quality Merino wool, that provides exceptional softness, breathability, and temperature-regulating properties. Our merino wool is mulesing-free, meaning it is sourced with respect for animal welfare and ethical farming practices. Whether layering for a chilly morning or wearing it solo on a warm day, Merino wool supports a dynamic lifestyle, keeping you comfortable, fresh, and effortlessly stylish.
Key benefits of Merino Wool:
• Natural Temperature Regulation: adapts to the body’s needs, keeping you warm in cooler conditions and comfortably cool when temperatures rise.
• Exceptionally Soft & Gentle on Skin: ultra-fine and luxuriously soft fibers create a smooth, non-itchy feel, making merino wool suitable for sensitive skin, ideal for all-day wear.
• Moisture-Regulating & Quick-Drying: absorbs moisture vapor and releases it gradually, helping the body stay dry and balanced throughout the day.
• Naturally Odor-Resistant: inhibits odor-causing bacteria, antimicrobial properties, allowing garments to stay fresh even after long wear and require less frequent washing.
• Lightweight Yet Warm: provides excellent insulation without bulk, offering warmth while remaining light and comfortable to wear.
• Elastic & Shape-Retaining: Naturally flexible fibers move with the body and help garments maintain their shape over time.
• Renewable & Biodegradable: A natural fiber that returns to the earth at the end of its lifecycle, supporting a more sustainable approach to fashion.
COTTON
Cotton fabric is made from the soft, natural fibers that grow around the seeds of the cotton plant. At Natutui, we choose organic cotton, cultivated without harmful pesticides or synthetic chemicals, allowing the fiber to remain pure, gentle, and respectful to both people and the environment. After harvesting, the cotton fibers are carefully separated from the seeds, cleaned, and spun into yarn, which is then woven or knitted into fabric. This mindful process preserves cotton’s natural softness, breathability, and durability, creating a fabric designed for everyday comfort and conscious living.
It is perfect for everyday wear, as its structure makes wrinkles less visible and makes it ideal for travel—allowing the body to feel free and comfortable all day long. Cotton’s lightweight nature and easy-care properties make it an essential fabric for modern living, effortlessly transitioning from work to weekend wear.
Key Benefits of Organic Cotton Fabric
• Naturally Breathable: allows air to circulate freely, helping regulate body temperature amd reduce sweating throughout the day.
• Soft & Gentle on Skin: hypoallergenic and irritation-free, perfect for sensitive skin, comfortable fibers make organic cotton ideal for sensitive skin.
• Free from Harmful Chemicals: grown without toxic pesticides or synthetic fertilizers and additives, supporting skin health and environmental balance.
• Durable & Long-Lasting: retains strength, shape, and softness even after many washes.
• Moisture-Absorbing: helps keep the body fresh by absorbing perspiration naturally.
• Lightweight & Versatile: lightweight yet strong, suitable for a wide range of garments, making it ideal for both structured and relaxed silhouettes.
• Easy Care: simple to wash and maintain for everyday wear, dries quickly.
• Biodegradable & Eco-Conscious: a renewable, plant-based fiber that returns naturally to the earth at the end of its lifecycle.
CAMEL WOOL YARN
Camel wool yarn is a precious natural fiber sourced from the soft undercoat of Bactrian camels. It is harvested gently by combing, not shearing, during the camels’ natural shedding season. This process is completely harmless and respectful to the animals, allowing the finest, softest fibers to be collected without stress or injury.
Only the undercoat is used — a layer that is naturally lighter, warmer, and significantly softer than the outer hair. Once collected, the fibers are carefully cleaned and spun into luxurious yarn, valued for its exceptional thermal properties and natural resilience. Because this undercoat is produced in limited quantities each year, camel wool remains a rare and highly functional material.
Camel wool yarn is a quiet luxury of nature — rare, warm, and intelligently designed to protect and comfort, season after season.
Key Benefits of Camel Wool Yarn
• Exceptional Warmth: naturally insulating fibers trap air efficiently, providing outstanding warmth even in extreme cold conditions.
• Breathable & Moisture-Regulating: absorbs moisture vapor and releases it gradually, keeping the body dry and balanced. Ideal of activewar and everyday use.
• Lightweight Comfort: delivers warmth without bulk, making garments comfortable and easy to wear.
• Natural Temperature Regulation: helps maintain body heat while preventing overheating when temperatures fluctuate.
• Soft & Gentle on Skin: fine undercoat fibers create a smooth, comfortable feel suitable for sensitive skin.
• Durable & Long-Lasting: strong natural fibers retain their structure and performance over time.
• Sustainabile&Eco-friendly: natural, renewable, and biodegradable fiber, reduces environmental impact and supports a greener future.
COFFEE CARBON YARN
Coffee carbon yarn is a modern, eco-innovative fabric that transforms everyday waste into high-performance textile fiber. It is made using recycled coffee grounds, which are carefully processed and combined with natural or recycled polymers to create a functional yarn infused with carbonized coffee particles.
Coffee carbon yarn is made after coffee is brewed, the used grounds are collected, dried, and carbonized at high temperatures. This process turns the coffee waste into fine carbon particles, which are then embedded into the fiber (usually polyester or nylon base) during yarn production. By integrating the carbon directly into the fiber structure — rather than applying it as a surface treatment — the benefits remain effective throughout the garment’s lifetime. The process locks the coffee particles into the fabric, without any residual scent—only performance remains.
This process gives new purpose to waste materials while reducing reliance on virgin resources, making coffee carbon yarn a powerful example of circular, responsible innovation. It’s a smart choice for activewear, underwear, or any garment where freshness and temperature control are key.
Coffee carbon yarn represents a new generation of fabrics — where innovation meets sustainability, and everyday comfort is enhanced by thoughtful design. It proves that even the simplest natural materials can be reimagined into something purposeful, functional, and future-focused.
Key Benefits of Coffee Carbon Yarn:
• Natural Odor Control: Coffee carbon particles neutralize odor-causing molecules, helping garments stay fresh longer without frequent washing.
• Moisture Management & Quick Drying: effectively absorbs and releases moisture, keeping the body dry and comfortable throughout the day.
• UV Protection: the carbon structure helps block harmful UV rays, offering an added layer of natural sun protection.
• Breathable & Lightweight Comfort: allows air to circulate freely while remaining light and pleasant on the skin.
• Long-Lasting Performance: embedded carbon particles ensure that functional benefits do not wash out over time.
• Sustainable & Eco-Conscious: made using recycled coffee waste, reducing environmental impact and supporting a more circular textile economy.